Mr Porter has once again joined forces with the renowned Japanese menswear label Visvim to introduce an exclusive capsule collection inspired by the rugged essence of Yosemite rock climbing and the beauty of the great outdoors. This exciting collaboration showcases the impeccable craftsmanship of Visvim fused with the creative vision of designer Hiroki Nakamura, known for his unique blend of classic Americana and Native American influences in his creations.
The Visvim capsule collection comprises a selection of 28 sophisticated pieces, including stylish denim jackets, cozy flannel shirts, warm wool cardigans, and versatile quilted coats. The collection also features three distinctive footwear styles and a practical backpack, offering a comprehensive range of essentials for the modern outdoorsman. Drawing inspiration from Yosemite Valley Camp 4, the collection pays tribute to the pioneering rock climbers of the late 1960s and 70s, capturing Nakamura’s deep admiration for nature and adventure.
To mark the launch of the collection, a special event was held in Los Angeles on November 7th, highlighting the adventurous spirit of Yosemite rock climbing. Additionally, Mr Porter will be rolling out a comprehensive global marketing and content campaign across its various platforms to showcase the collaboration with Visvim.
Daniel Todd, senior buyer at Mr Porter, expressed his enthusiasm for featuring Nakamura’s eclectic designs on the online platform, emphasizing the unique inspiration drawn from Yosemite’s 1960s campers. Nakamura also conveyed his gratitude for the ongoing support from Mr Porter and the opportunity to collaborate, hoping that consumers worldwide would appreciate the distinctive products from this innovative partnership.
The Visvim capsule collection is now available exclusively online at Mr Porter and can also be viewed in person at Visvim Exposition in downtown Los Angeles from November 7th to November 21st. This collaboration between Mr Porter and Visvim stands as a testament to their shared commitment to pushing the boundaries of fashion, seamlessly blending outdoor aesthetics with contemporary menswear design.
To explore more about the Visvim x Mr Porter collection, visit the official website of Mr Porter. To delve deeper into the world of Visvim and designer Hiroki Nakamura, check out their official website at Visvim.
