Tory Burch, the iconic American luxury fashion brand, has made a significant move by appointing Thibault Villet as the new president for the competitive Asia-Pacific (APAC) region. This decision showcases the brand’s dedication to expanding its footprint in one of the fastest-growing markets in the world, signaling a strategic step towards achieving its ambitious growth targets.
In his upcoming role, Villet will be responsible for leading and overseeing all aspects of Tory Burch’s operations in the APAC region, reporting directly to CEO Pierre-Yves Roussel. With an official start date set for December 28, Villet brings a wealth of expertise garnered from his previous positions in the industry.
Villet’s most recent role was as the president for Asia at One in Beauty, where he played a pivotal role in elevating the status of Elizabeth Arden as the seventh most sought-after prestige brand on popular Chinese e-commerce platforms. Prior to this, Villet co-founded Mei.com, a highly successful flash sales retailer in China that was later acquired by Alibaba, showcasing his entrepreneurial acumen.
His impressive resume also includes key leadership positions at Coach and L’Oréal Group, highlighting his deep understanding of the Asian market. With a proven track record and a strong entrepreneurial mindset, Villet’s addition to the Tory Burch team is expected to drive significant growth for the brand in the APAC region.
CEO Pierre-Yves Roussel underscored the brand’s strategic focus on the APAC region, emphasizing the importance of expanding its presence in key Asian markets. Villet’s considerable experience and industry knowledge perfectly align with Tory Burch’s objectives, making him a natural fit for the role.
Thrilled about the new opportunity, Thibault Villet commended Tory Burch for its timeless designs, unwavering commitment to excellence, and remarkable growth in the APAC region. With a vision to further enhance the brand’s standing and build on its achievements, he eagerly anticipates collaborating with the team and harnessing the brand’s strengths for sustained growth.
Since its inception in the APAC region with the launch of its first boutique in 2010, Tory Burch has experienced rapid growth, currently operating 146 stores across various countries, including China, Japan, South Korea, and Australia. With Villet spearheading the brand’s operations, Tory Burch is poised to continue its upward trajectory and cement its reputation as a premier luxury fashion label in the region.
For more information on Tory Burch and its latest developments, visit their official website here. To explore the brand’s presence in the APAC region and browse their latest collections, click here.
