THG’s e-commerce division, Ingenuity, and Amazon Web Services (AWS) have joined forces to introduce the Fundamentals of e-commerce Programme in the Northwest of England. This initiative aims to create pathways for underprivileged and underrepresented individuals of all ages to enter the commerce and technology industries. The programme, which lasts for two weeks, will be offered to those who have successfully completed AWS re/Start, a program designed to develop cloud computing skills and launch cloud careers.
Starting in 2024, Ingenuity plans to regularly offer the Fundamentals course with AWS’s support, aiming to upskill approximately 100 learners every year. The comprehensive curriculum covers various subjects, including data and analytics, digital marketing, fulfillment and operations, trading and merchandising, project management, user experience and design, as well as essential soft skills like communication, leadership, and adaptive thinking.
Vivek Ganotra, CEO of Ingenuity, emphasizes the company’s dedication to assisting individuals in their career journeys and making a positive impact not just in the Northwest, but beyond. This collaboration between THG and Amazon demonstrates their commitment to empowering individuals by providing the skills and knowledge necessary to succeed in the digital commerce and technology industry.
By offering this extensive training program, THG and Amazon are addressing the existing skills and opportunities gap for many individuals in the Northwest. The collaboration not only aims to provide education and training but also to promote inclusivity and diversity within the industry. By focusing on underprivileged and underrepresented individuals, this initiative seeks to level the playing field and unlock a broader talent pool in the region.
The Northwest of England boasts a thriving digital economy with numerous prospects in the e-commerce and technology sectors. However, many individuals face barriers to entry due to limited access to resources, educational opportunities, and skills training. The collaboration between Ingenuity and AWS seeks to bridge this gap by delivering a structured training program that equips individuals with the necessary skills and knowledge to pursue careers in this rapidly evolving industry.
This partnership between THG and Amazon underscores the significance of collaborations in addressing societal challenges. By leveraging the expertise and resources of both companies, they can make a greater impact and bring about meaningful change. The Fundamentals of e-commerce Programme marks the beginning of this commitment, and it is expected that more initiatives will follow to further enhance opportunities for individuals in the Northwest.
The success of this program will be measured not only by the number of individuals upskilled but also by their career progression and the impact they make within the industry. By empowering individuals with the skills and knowledge required to thrive, THG and Amazon are not only investing in their futures but also contributing to the growth and prosperity of the digital economy in the Northwest.
In conclusion, the collaboration between THG’s Ingenuity and Amazon Web Services to launch the Fundamentals of e-commerce Programme in the Northwest of England presents a significant milestone in creating opportunities for underprivileged and underrepresented individuals in the commerce and technology sectors. Through this training program, individuals will acquire valuable skills and knowledge to kickstart their careers and thrive in the digital economy. This partnership exemplifies the power of collaboration and highlights the commitment of both companies to creating positive change and fostering inclusivity within the industry.
Useful links:
1. THG website
2. Amazon Web Services (AWS) website
