The Wolf and the Lamb: Coperni’s Innovative AI-Powered Campaign

Now, let’s take a closer look at Coperni’s latest campaign, titled ‘The Wolf and the Lamb,’ which has once again left a significant impact. This campaign is inspired by the famous fable by Jean de La Fontaine, ‘The Wolf and the Lamb,’ and explores the fascinating intersections between man and machine. Interestingly, the use of AI in this campaign is perfectly justified and plays a crucial role in enhancing the overall experience.

One cannot help but admire Coperni’s creativity and innovation in incorporating AI technology into their latest creation. Through the use of AI, they have managed to create a polymorphic 40-second video that will continuously evolve over a span of six months, offering a staggering 320,000 versions. The computational power of AI enables the scenarios, settings, and looks portrayed in the video to change with every visit, ensuring a dynamic and captivating experience for the viewers.

This remarkable feat would not have been possible without the collaboration between Coperni and their partners, Everest Labs and Epic Games. Together, they have managed to captivate the attention of the detail-obsessed Generation Z, showcasing their commitment to pushing the boundaries of creativity and technology.

If you haven’t already, I highly recommend taking a closer look at Coperni’s film, “The Wolf and the Lamb.” It is a visual masterpiece that not only challenges our perception of fashion and technology but also offers a glimpse into the future of creative storytelling.

Useful links:
– Learn more about Coperni Paris and their innovative campaigns: Coperni Official Website
– Discover the technology behind Coperni’s latest campaign: Everest Labs Official Website

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