The return to the office after months of remote work has sparked a significant shift in fashion trends. Gone are the days of stiff, formal office attire. Instead, consumers are gravitating towards more comfortable and versatile options that still maintain a polished and stylish appearance.
One of the standout trends of this transition is the rise of beige as the new black. Influencers are showcasing head-to-toe beige looks and incorporating the color into staple pieces like boots, bags, and coats. Fashion search engine Stylight has observed a 43% increase in clicks on beige products this year, indicating a growing interest in this trend. Nude tones have also experienced a 108% increase in clicks, aligning with the overall neutral color trend.
While beige dominates the fashion scene, consumers are still embracing pops of color. Brightly colored suits, blazers, and pants have seen a 13% rise in searches. Shades like kermit green and pink are gaining popularity as individuals seek to add vibrancy to their work wardrobes. These colorful pieces are often paired with timeless turtleneck sweaters, which have seen a 41% increase in interest. Knitted midi dresses have also experienced a 30% surge, proving that cozy and stylish knitwear remains a staple in the workplace.
When it comes to footwear, chunky-sole loafers have become a favorite among office-goers. Luxury brands like Gucci, Prada, and Ganni are leading the way with their chunky loafers, which have seen a 59% increase in click rates in the first weeks of September compared to August. Alongside loafers, New Balance sneakers, specifically the 991 or 530 models, have seen a 32% increase in interest. Sneakers continue to be the preferred shoe choice for many, offering both style and comfort.
In terms of accessories, oversized leather blazers have taken over the traditional corporate jacket. Clicks on these blazers have risen by 26%. To complement this trend, canvas tote bags have also gained popularity, experiencing a 23% increase in clicks. These fashion choices reflect a desire for comfort and functionality while maintaining a professional appearance.
The shift towards beige, oversized blazers, and chunky loafers signifies a departure from the dark and somber tones typically associated with the corporate world. As employees return to the office, they are embracing a more relaxed and versatile dress code that allows for self-expression while maintaining professionalism. Whether it’s a head-to-toe beige ensemble or a brightly colored suit paired with chunky loafers, these trends capture the evolving fashion preferences of the modern workplace.
Useful links:
1. Spring 2022 Fashion Trends – Get a sneak peek into the upcoming fashion trends for the next season.
2. Fashion Show Archive – Explore the extensive collection of fashion shows from top designers and brands.
