Luxury resale platform, The RealReal, has appointed John E. Koryl as its new CEO and a member of its board of directors, effective February 6, 2023. Koryl’s main responsibilities will include streamlining operations, improving the customer experience, achieving cost savings, and leading the company to profitability. He joins The RealReal from Canadian Tire Corporation, where he previously served as president of digital. Prior to that, Koryl held senior positions at Neiman Marcus, where he played a significant role in modernizing the brand’s omnichannel experience.
Rob Krolik, The RealReal’s lead independent director, expressed excitement over Koryl’s appointment, emphasizing his extensive e-commerce and omnichannel executive experience, as well as his proven ability to develop and grow online businesses. The previous CEO, Julie Wainwright, stepped down last year, and co-interim CEOs Rati Sahi Levesque and Robert Julian were appointed. Levesque will now continue as president and COO, while Julian will remain CFO.
Koryl is thrilled to join The RealReal at a pivotal time for the brand. As the leading luxury resale platform and a pioneer in transforming consignment, The RealReal has a significant opportunity to increase its market share in the rapidly growing industry. Koryl is eager to work with the innovative team to drive growth in the circular economy and achieve profitability.
Earlier this year, The RealReal announced plans to enhance the luxury consignment experience for its millions of members. This includes the introduction of a consignor concierge service, an improved loyalty program, and an enhanced data insights center. These initiatives align with the company’s commitment to delivering an exceptional customer experience and fueling the success of the resale industry.
For more information about The RealReal and its luxury resale services, please visit their website. To stay updated on the latest news and developments in the luxury resale industry, you can also follow Vogue’s coverage.
