Sweden Unlimited, a well-known digital creative agency based in New York, has recently made a significant expansion into the UK and Europe. Catering to industries such as fashion, beauty, luxury, and lifestyle, the agency has opened its first creative studio outside of the US in London’s trendy Notting Hill neighborhood. This move allows Sweden Unlimited to provide its renowned creative content and commerce services to brands and retailers in the UK and across Europe.
The decision to expand was driven by an international strategy supported by the Together Group, a collective of founder-led creative agencies. Following the acquisition of Sweden Unlimited by Together Group in July, the agency aims to solidify its position as a top creative digital agency worldwide, particularly for fashion, beauty, and luxury brands and retailers. To further enhance its presence in the UK market, Together Group also acquired two respected UK creative agencies – Skywire and Folk.
Skywire and Folk have a proven track record of working with prestigious brands like Bottega Veneta, Hermès, and Loewe. By incorporating these agencies into the Sweden London brand, Sweden Unlimited expects to accelerate its growth not only in the UK but also in other European markets. Richard Agerbeek, the co-founder and chief creative officer of Sweden Unlimited, emphasized the agency’s commitment to combining art and design in all projects. According to Agerbeek, “As a digital-first agency, we design brand experiences that seamlessly integrate across all channels and platforms.”
Leja Kress, the CEO of Sweden Unlimited, expressed enthusiasm about the partnership with Skywire and Folk, stating their key role in the agency’s long-term goal of expanding into Europe. The addition of Skywire is seen as an opportunity to enhance Sweden Unlimited’s expertise in the jewelry, watch, and lifestyle sectors, offering clients a wider range of creative services.
Sweden Unlimited’s expansion into the UK and Europe underscores its dedication to delivering exceptional creative services to a global client base in the fashion, beauty, luxury, and lifestyle industries. With a solid foundation in digital strategy, e-commerce, and content creation, the agency is well-equipped to meet the evolving needs of brands and retailers in today’s rapidly changing digital landscape.
To learn more about Sweden Unlimited’s expansion and services, visit their official website here. For updates on the Together Group and their portfolio of creative agencies, click this link.
