Trends service Stylus has recently undergone a transformation with the launch of its new platform and refreshed branding under the leadership of CEO Victoria Rennie. Renowned for its valuable consumer intelligence across multiple industries including fashion, beauty, interiors, and food, Stylus counts big-name brands such as Adidas, Swarovski, and Amazon among its clients. The company’s primary goal is to assist businesses in making critical decisions and driving innovation.
The new brand strategy implemented by Stylus is highlighted by its new strapline, “See The Past Now.” This emphasizes the company’s commitment to providing its members with access to consumer intelligence that will enable them to innovate and make informed business decisions. According to Rennie, the refreshed brand and platform demonstrate Stylus’ determination to align more closely with the needs of its members. In the rapidly evolving business landscape of today, it is vital for companies to adapt and equip their members with timely, relevant information. Stylus aims to fulfill this mission by delivering the best trends and insights intelligence to help its members thrive and prosper in the future.
Stylus’ revamped platform and branding were born out of the company’s dedication to maintaining its position at the forefront of the industry and continuously evolving to meet the demands of its clients. With the assistance of Re Design and Matter Of Form, Stylus strives to provide its members with a seamless, user-friendly experience, ensuring they have access to the most up-to-date information.
As the new CEO, Victoria Rennie aims to propel Stylus forward, building upon the success established by founder Marc Worth, who now serves as the company’s Executive Chairman. Rennie will lead Stylus on an exciting journey of growth and innovation, assisting its members in navigating the ever-changing landscape of consumer trends and insights.
To summarize, Stylus’ new platform and refreshed branding mark a new phase of growth under CEO Victoria Rennie. Prioritizing valuable consumer intelligence and support for innovation, Stylus is dedicated to meeting the evolving needs of its members and equipping them with the necessary tools for future success. By collaborating with industry experts and implementing user-friendly technology, Stylus remains a trusted source of trends and insights intelligence for major brands, agencies, and businesses across various industries.
