Spanish jewellery brand PdPaola is making its international debut with the opening of its first standalone store in London’s Covent Garden. This expansion outside of its domestic market is no surprise, considering the UK’s reputation as a hub for premium and high-end fashion. The new store will be located at number 18 Floral Street, an area known for its fashionable and beauty-focused boutiques.
In addition to its new London store, PdPaola previously opened a pop-up shop inside Selfridges in Birmingham. The company has also been expanding its presence in Spain by opening more stores throughout the country last year.
The new London store has been carefully designed to reflect the brand’s aesthetic of effortless sophistication. It will provide customers with an immersive experience in PdPaola’s universe, where they can explore the brand’s iconic pieces. The store will showcase the latest releases and signature collections, such as Letters, Charms, and the Fine Jewelry line, which features 18K gold and lab-grown diamonds.
Founded in 2014 by siblings Paola and Humbert Sasplugas in Barcelona, PdPaola has gained popularity over the years and is now available in 2,000 stores across 10 countries. The brand recently secured a significant deal with Zales, allowing its products to be sold in the United States.
The opening of PdPaola’s first international store in London represents a significant milestone for the brand. With its dedication to timeless elegance and high-quality craftsmanship, PdPaola is set to captivate the hearts of Londoners and attract customers from around the world. As the brand continues to expand its retail network, we can anticipate more exciting developments from PdPaola in the near future.
Useful links:
1. PdPaola Official Website
2. Covent Garden Official Website
