Selfridges, a retailer known for its innovative and experiential approach, is upping its game as it reopens its department stores in the UK amidst the global pandemic. The company is going above and beyond to ensure the safety and enjoyment of its customers during their shopping experience.
In order to provide a safe environment, Selfridges is offering pre-booked appointments for fashion and beauty, both in-store and via video consultations after closing hours. This personalized approach allows customers to enjoy a tailored shopping experience while following social distancing guidelines.
Moreover, Selfridges is implementing various safety measures, such as limiting in-store capacities, sanitizing changing rooms, and steam-cleaning clothes that have been tried on. Items that cannot be cleaned will be quarantined for at least three days to minimize any potential risks.
As certain services like cafes, beauty services, and hairdressing remain closed initially, Selfridges is ramping up its online offerings. From online beauty tutorials to virtual gift advice, the retailer is catering to the needs of customers who are spending more time at home.
To add a touch of gratitude, Selfridges will showcase themed window displays curated by store staff, expressing appreciation for their customers during these challenging times. Despite the obstacles faced, Selfridges remains committed to providing a standout shopping experience that adapts to the evolving retail landscape.
To learn more about Selfridges’ reopening and safety measures, visit their official website here. For tips on safe shopping during the pandemic, check out the guidelines provided by the World Health Organization here.
