Seiko, the renowned watch brand known for its quality and precision, recently announced the appointment of Richard Whitehead as the new Seiko Prospex UK brand ambassador. Whitehead, a Paralympic gold medallist and a passionate supporter of charity and community, perfectly embodies Seiko’s Prospex philosophy of ‘Keep Going Forward’. His unwavering determination and positive attitude towards both sports and life make him a fitting representative for the brand.
One of Whitehead’s most notable achievements is his world records in both the full and half marathon categories for athletes with a double amputation. Despite facing challenges and setbacks, Whitehead never let them define him. In the 2012 London Olympics, he was unable to compete in the Paralympic Marathon. However, instead of dwelling on the disappointment, he used it as an opportunity for growth. He retrained himself and went on to win a gold medal and set a new world record in the T42 200m category, showcasing his resilience and determination.
Beyond his athletic endeavors, Whitehead has consistently shown his commitment to making a positive impact on society. In 2013, he accomplished the incredible feat of completing 40 marathons in 40 days to raise funds for Sarcoma UK and Scope, two important charities. This achievement made him the first UK athlete to run the length of the country, demonstrating his dedication to creating change and supporting causes that are close to his heart.
Inspired by his own experiences and driven by his desire to create a more inclusive society, Whitehead established The Richard Whitehead Foundation in 2021. The foundation aims to inspire and break down the barriers faced by individuals with disabilities in accessing sports and engaging with their communities. Through various initiatives and programs, Whitehead hopes to motivate and empower others to overcome life’s toughest challenges, just as he has done throughout his career.
Expressing his excitement about his new role as the brand ambassador for Seiko Prospex, Whitehead emphasized the importance of his parents’ influence on his life. They instilled in him the belief of living a limitless life and encouraged him to participate in sports. As an internationally recognized athlete, a motivational speaker, and a father, Whitehead is thrilled to be able to pass on that message and inspire others to overcome their own obstacles.
By selecting Richard Whitehead as their ambassador for the Prospex brand, Seiko undoubtedly recognizes his extraordinary athletic achievements and his dedication to making a positive impact on society. The brand hopes that by aligning with Whitehead, they can inspire individuals worldwide to embrace their own determination, resilience, and unwavering spirit, just as Seiko watches embody these same qualities.
Useful links:
1. The Richard Whitehead Foundation
2. Seiko Prospex Collection
