Renowned designer Jacquemus is making his mark in Italy by opening a pop-up store in the popular seaside resort town of Cernobbio on Lake Como. Partnering with luxury retailer Tessabit, Jacquemus will showcase his new collection in a 50-square-meter boutique until October 16th. The pop-up store will feature the second part of the “Été” capsule collection, including ready-to-wear pieces, accessories, and jewelry in new shades. To announce the opening, Jacquemus created a viral video featuring oversized versions of his Bambino bag floating on the lake. This move follows the brand’s strategy to strengthen its physical retail presence, which started with the opening of its flagship boutique on Avenue Montaigne in Paris in September 2022. Visitors to Lake Como now have the opportunity to experience the elegant and unique designs of Jacquemus up close.
Useful links:
– Jacquemus Official Website
– Tessabit Official Website