Pocket Styler, the highly popular fashion gaming app, has recently introduced its new desktop fashion creator platform, Pocket Styler Studio. According to the company, this platform is revolutionary as it allows players to easily design virtual clothes and work as real-life fashion designers by creating entire fashion collections, including accessories and shoes. This groundbreaking feature is the first of its kind in the mobile fashion gaming industry.
Additionally, the new platform provides a unique opportunity for fashion enthusiasts and digital designers to market their creations under their own “designer label” name and sell them within the game to millions of players. This is an unprecedented feature that has never been possible in a mobile fashion game before.
However, the impact of Pocket Styler Studio extends beyond just gaming and sales. The platform has the potential to greatly influence fashion forecasting by offering real-time data on the most popular new styles. It can also assist fashion houses and designer labels in discovering emerging creatives.
Numerous renowned fashion brands have already expressed interest in this new feature, and Pocket Styler is currently in discussions with key real-world fashion brands for potential collaborations. This means that designers will not only have the opportunity to showcase their items within the app but also have the chance to collaborate with established fashion brands.
Since its launch in May 2021, Pocket Styler has gained immense popularity, with over 21 million downloads and 100,000 gamers spending 10,000 hours on the app daily. Nordcurrent’s CEO, Victoria Trofimova, believes that the introduction of Pocket Styler Studio could be a game-changer in the fashion industry by democratizing fashion design and giving everyone the chance to become a fashion designer and build their own fashion brand.
So, how does Pocket Styler Studio work? The platform offers browser-based tools that resemble Photoshop, enabling users to edit apparel shapes, colors, and detailing. This provides a realistic fashion design experience. The platform then flawlessly renders the designed products to fit the avatars within the Pocket Styler game.
Players have the freedom to create any fashion item and personalize it to their liking. They can choose from a color palette or select from partnered “fabrics,” making design choices regarding elements like neckline style, sleeve design, skirt length, silhouette, fit, buttons, and visible stitching. In terms of accessories, they can decide on shoe styles, patterns/colors, and heel heights. The possibilities are endless, allowing players to create truly unique garments.
Designs are saved in the designer’s profile until they are ready to be marketed within the app. Players can also create their own logo and earn in-game currency called “Gems” for each item sold to other players. The initial reception of this feature has been highly positive, indicating its popularity among users.
Overall, Pocket Styler Studio is a groundbreaking advancement in the fashion gaming industry. Not only does it offer an immersive and distinctive gaming experience, but it also presents opportunities for aspiring designers to showcase their talents and collaborate with established fashion brands. This platform truly revolutionizes the way fashion is experienced and created in the digital world.
Useful links:
1. Pocket Styler Studio Official Website
2. Nordcurrent Official Website
