Pitti Uomo, one of the premier trade shows in Florence, has recently announced that its January edition will once again be a three-day event. This decision is a response to the ongoing uncertainty caused by the pandemic and aims to prioritize the safety and well-being of all attendees. Following the successful trial of a reduced format in June and July, Pitti Immagine has chosen to replicate this approach for its upcoming winter season.
The 101st edition of Pitti Uomo, alongside the 94th edition of Pitti Bimbo, will run simultaneously from January 11 to January 13 at Florence’s Fortezza da Basso. Both shows will present collections for the Fall/Winter 2022-23 season. The most notable change in the event’s calendar is the shift from a Wednesday to Friday schedule to a Tuesday to Thursday schedule. This adjustment aims to prevent the typical exodus of buyers on Fridays and maintain a productive atmosphere throughout the three days. By organizing the event at the start of the season, Pitti Uomo and Pitti Bimbo provide industry professionals with an early opportunity to explore the latest trends and make well-informed decisions.
In a separate announcement, Pitti Filati, the leading trade show for the knitting yarn industry, is scheduled to take place from February 1 to February 3, 2022, at Florence’s Stazione Leopolda. This event, now reduced to three days from its usual four, will welcome approximately 400 exhibitors, a third of its regular number.
Despite the reduced number of exhibitors, the joint edition of Pitti Uomo and Pitti Bimbo in June and July received significant attention, attracting 6,000 visitors including 4,000 buyers. The success of the event, along with its adaptability, highlights the resilience of the fashion industry in the face of challenges.
By persistently prioritizing the health and safety of all participants, Pitti Immagine aims to provide a platform for industry professionals to connect, discover new collections, and contribute to the recovery and revitalization of the fashion industry. With the upcoming three-day format, Pitti Uomo and Pitti Bimbo offer a focused and efficient experience, ensuring that valuable business opportunities can be maximized in a controlled environment.
For more information on Pitti Uomo and Pitti Bimbo, visit their official website:
1. Pitti Uomo Official Website
2. Pitti Bimbo Official Website
