Pieter Mulier, a Belgian designer known for his close collaboration with Raf Simons, has been announced as the first Creative Director of Maison Alaïa. This appointment comes after the passing of the iconic founder, Azzedine Alaïa, in 2017. With degrees in design and architecture, Mulier is responsible for preserving Alaïa’s legacy while also bringing the brand into the contemporary era. Mulier has previously worked with Simons at Jil Sander, Christian Dior, and Calvin Klein, making this opportunity a dream come true for him.
Mulier reflects on Alaïa’s visionary approach, which was characterized by being ahead of its time and influenced by various arts and cultures. Alaïa’s commitment to innovation and sustainable creation serves as inspiration for Mulier. He recognizes the importance of taking time to create and innovate in a manner that is respectful to the environment.
Maison Alaïa’s CEO, Myriam Serrano, expresses enthusiasm for Mulier’s appointment, highlighting his technical expertise, sense of construction, and vision of beauty. These qualities align perfectly with the values that the House has upheld under Alaïa’s leadership. Serrano believes that Mulier’s intelligence, generosity, and humanity will contribute to an exciting new chapter for Maison Alaïa. She is confident that his innovative talents and creative direction will fully capture the essence of the brand and bring a modern touch to Alaïa’s distinctive style.
Mulier’s inaugural collection for Maison Alaïa is set to debut in spring 2022. This highly anticipated collection will showcase his creative vision and mark a significant moment for the brand as it moves forward without its founder.
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