Pierre Mantoux, a prestigious hosiery brand with a rich history, is teaming up with the influential fashion icon Carine Roitfeld to create an exclusive capsule collection in celebration of the brand’s 90th anniversary. Slated for release in September, this collection consists of seven unique styles that capture the essence of femininity, power, and strength. The campaign for the collection features a series of breathtaking self-portraits taken by photographer Rory Van Millingen.
Every aspect of this collaboration, including the packaging, has been carefully designed to honor Pierre Mantoux’s incredible milestone and reflect the visual identity of this partnership. Carine Roitfeld, known for her editorial work as the former editor-in-chief of Vogue Paris, explains that the campaign images aim to portray a woman who embraces her own story and exudes confidence and control. Roitfeld’s ultimate goal with this collection is to empower women, allowing them to feel both sexy and powerful. As she aptly states, “Because you must first seduce yourself.”
Carine Roitfeld has made a lasting impact in the fashion industry, rising to prominence during her time at Vogue Paris. In 2011, she decided to explore new endeavors and launched her own magazine, CR Fashion Book. In 2019, Roitfeld expanded her brand further with the introduction of her eponymous lifestyle brand, which included the successful launch of the ‘7 Lovers’ perfume collection. This collaboration with Pierre Mantoux marks the Carine Roitfeld brand’s first venture into the fashion market.
Patrizia Giangrossi, CEO of Pierre Mantoux, expresses her excitement for this collaboration, emphasizing the shared vision of true elegance between Roitfeld and the brand. Giangrossi believes that this collection perfectly embodies the concept of a garment’s perfection when it fits flawlessly and leaves no room for imperfections. Additionally, she highlights the use of advanced materials that provide sophistication and envelopment. The collection aims to create timeless and elegant pieces that effortlessly transition from day to night, capturing the allure of a metropolitan lifestyle while exuding a subtle charm.
The Carine Roitfeld for Pierre Mantoux capsule collection will be available at select retailers worldwide starting in September 2022. Fashion enthusiasts can anticipate a seamless fusion between Carine Roitfeld’s distinctive vision and Pierre Mantoux’s unparalleled craftsmanship. This collaboration promises to deliver a collection that not only celebrates Pierre Mantoux’s history but also embodies the empowering spirit of Carine Roitfeld.
Link 1: Pierre Mantoux Official Website
Link 2: Carine Roitfeld Official Website
