Philipp Plein, renowned for his bold and extravagant fashion designs, has now made his mark in the world of perfumery with the launch of his debut fragrance, The $kull. Teaming up with Brands Beyond Beauty, an esteemed perfume and cosmetics specialist founded by Patrizio Sella in Geneva, Plein has ventured into a new realm of luxury. The partnership with Brands Beyond Beauty, known for creating scents for prestigious brands like Chopard, speaks to the high caliber of expertise and craftsmanship behind Plein’s fragrance endeavor.
The unveiling of Philipp Plein’s fragrance occurred in New York, where guests were treated to a display of opulence in the form of a striking bottle design featuring the brand’s iconic skull motif. Alberto Morillas, the esteemed master perfumer behind the creation of The $kull fragrance, sought to capture the essence of luxury and sensuality in his olfactory masterpiece. Described as an ultra-luxe and alluring olfactive tattoo, the scent is a harmonious blend of spicy, woody-leathery, and animalistic notes, with a seductive mix of black pepper, cardamom, dark woods, leather, Bourbon vanilla, and black amber.
Initially released as a limited edition Art Edition priced at 350 euros, The $kull is exclusively available in select Philipp Plein stores and the brand’s online platforms in Europe and the U.S. The global rollout is set for January, with plans for distribution in major department stores worldwide. Additionally, Philipp Plein has hinted at the upcoming launch of their first men’s fragrance later in the month.
In a statement, Philipp Plein expressed his enthusiasm for delving into the fragrance realm, highlighting the uniqueness and innovation of his inaugural perfume. With a robust global presence and substantial revenues, Plein’s fashion empire encompasses three distinctive lines that cater to diverse tastes. The designer’s strategic approach to entering the fragrance market reflects a calculated move to disrupt the industry and establish a new benchmark for luxury scents.
Overall, Philipp Plein’s foray into perfumery promises to be a game-changer, bringing his signature avant-garde style and rebellious spirit to the world of fragrance. The $kull represents a bold statement of individuality and extravagance, embodying the essence of Plein’s daring aesthetic.
To know more about Philipp Plein and his fragrance collection, visit Philipp Plein Official Website and for the latest updates on luxury fragrances, explore Harper’s Bazaar’s Best Luxury Fragrances.
