PdPaola Expands with Second Store in London

PdPaola, a Spanish jewelry brand, is making waves in the British market with the announcement of its second store in London. The brand initially entered the international retail scene earlier this year with the opening of its first London store in February. Now, PdPaola is gearing up to launch its second location in September, this time in the Westfield White City shopping center.

Choosing the Westfield White City shopping center as a location for their new store is a strategic move for PdPaola, as it provides the perfect platform for the brand to connect with its London clientele. This expansion into the UK market is a significant step for PdPaola as it continues to solidify its presence on the international stage.

To fuel its global growth, PdPaola has been forming strategic partnerships with renowned department stores, such as Printemps, to enter new markets. These collaborations have not only propelled the brand’s international expansion but have also helped establish its position in the industry.

Founded in 2015 by Humbert and Paola Sasplugas, PdPaola has quickly become a global brand. It currently operates in twelve international markets and has over 2,000 wholesale points of sale. In the United States, the brand has a strong presence through its local partner, Zales.

PdPaola’s ambitions extend beyond the UK market. The brand plans to open new standalone stores in Spain and Europe, as well as exploring opportunities in regions like Puerto Rico, Peru, and the Middle East. By partnering with strategic allies such as Reinhold, Perfumerías Unidas, and Tamkeen, PdPaola hopes to tap into these new markets and continue its upward trajectory.

With its ongoing international growth, PdPaola projects a turnover of approximately 45 million euros by 2023. This impressive target reflects the brand’s success and its ability to captivate consumers with its unique and stylish jewelry offerings.

In conclusion, PdPaola’s decision to open a second store in London showcases its dedication to expanding its footprint in the UK market. With plans for further expansion in Europe and beyond, this Spanish jewelry brand is positioned for continued success in the global jewelry industry.

Useful links:
PdPaola Official Website
Westfield White City Shopping Center

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