Patou Gives a Sneak Peek of its September Showcase
Get ready to be mesmerized by the stunning new collection from Patou, debuting on the Paris runway this September. Since LVMH announced the brand’s makeover in 2018, everyone has been eagerly awaiting this moment, and now, the wait is almost over. Guillaume Henry, the creative force behind the revamp, has unveiled a sneak peek of what’s to come, and it is nothing short of fabulous.
In a unique twist, Patou enlisted a diverse group of individuals to model the new line, showcasing the brand’s inclusive and empowering ethos. From the pattern cutter to the stylist, each person brought their own flair to the shoot, giving a real sense of personality to the clothes. Renowned photographer Marc Hibbert beautifully captured the essence of the collection, highlighting the feminine energy and Parisian chic that Patou is known for.
The upcoming collection promises a mix of sophistication and playfulness, with pieces like tailored trouser-suits, intricately detailed jackets, cozy knitwear, and statement skirts. The iconic Jean Patou initials make a bold appearance on classic coats, while unexpected pairings like denim jackets with taffeta dresses add a touch of modernity to the looks. It’s a celebration of the archetypal Patou woman – strong, independent, and unapologetically stylish.
As the brand gears up for its highly-anticipated show, the essence of Patou shines through in every detail. With a renewed focus on diversity and creativity, Patou is poised to make a splash in the fashion scene once again. Stay tuned for more updates and get ready to be inspired by the magic of Patou.
To learn more about the upcoming collection and the brand’s exciting journey, visit Patou’s official website and follow them on social media for the latest updates.
