Mr Porter, the luxury men’s fashion and lifestyle platform owned by YNAP, has recently unveiled its latest campaign and capsule collection called ‘Mr Porter In America’. This exclusive collection aims to highlight the craftsmanship and creativity of American fashion through collaborations with over 40 renowned and emerging brands. With a diverse range of over 600 pieces including clothing, footwear, accessories, and jewelry, this collection offers customers access to the latest and most exclusive American menswear.
To launch the collection, Mr Porter has created a global campaign that explores different aspects of American culture. Divided into three parts, the campaign showcases the idyllic coastal culture, vibrant downtown scenes, and the adventurous spirit found in the great outdoors. Through stunning visuals and engaging content, Mr Porter aims to capture the essence of American fashion and lifestyle.
In addition to the campaign, Mr Porter provides editorial content that delves deeper into the brands and individuals involved in the collection. Customers can expect to read interviews, explore behind-the-scenes footage, and discover the emerging subcultures of American cities. Through video and photo profiles, Mr Porter celebrates the diverse communities found throughout the United States.
Sam Kershaw, the buying director at Mr Porter, expressed the brand’s admiration and appreciation for the influence of American fashion. The collection represents the rich diversity of American style, from iconic brands like Tom Ford and Ralph Lauren to emerging talents like Cherry LA and Gallery Dept. Mr Porter is committed to bringing unique and one-of-a-kind collections to its global customers.
The ‘Mr Porter In America’ collection will kick off with a launch party in Los Angeles on October 19th and conclude with an event in Miami on November 1st. With prices ranging from $30 to $33,000, there is something for every budget and style preference. This collaboration between Mr Porter and top American brands offers fashion enthusiasts and fans of American menswear the opportunity to explore and embrace the best of American fashion.
To learn more about the ‘Mr Porter In America’ collection and explore American menswear, visit the official Mr Porter website [insert link] and check out the curated selection of American brands on the platform [insert link].
Links:
1. Mr Porter Official Website
2. Explore American Menswear on Mr Porter
