Mr Jones Watches, the renowned independent timepiece maker, has recently expanded its creative range by introducing its first collection of novelty unisex T-shirts. Known for their playful and eye-catching designs, the brand drew inspiration from their office dogs to create a line of T-shirts that truly reflects their unique identity.
The journey began with a single T-shirt design featuring Stanley the dachshund, the beloved office dog and unofficial brand mascot. This design was released last year to celebrate the brand’s 15th anniversary and received an overwhelmingly positive response. Encouraged by this feedback, Mr Jones Watches decided to venture into the world of clothing, resulting in the development of a four-piece T-shirt collection.
Leading this creative endeavor was Ellie McAllister, the General Manager at Mr Jones Watches. She found inspiration in the team’s office dogs and their shared love for food. Each T-shirt design was carefully crafted to complement the brand’s existing collection of watches, ensuring a seamless integration of style and aesthetics.
The new collection comprises three captivating designs: Woody’s Pizza, Wren’s Beer, and Shrimpy’s Tacos. These T-shirts are made from high-quality 100% cotton, guaranteeing both comfort and style. Priced at £25 each, they offer a fun and affordable way for fans of the brand to express their individuality while flaunting a unique fashion statement.
Reflecting on the brand’s remarkable journey, Founder Crispin Jones shared, “I initially started making watches at my kitchen table, and now we have the opportunity to collaborate with talented designers from all around the world, both established and up-and-coming. Our business has always been centered around eye-catching and vibrant design, merging fine art with traditional watchmaking. This is why we are thrilled to launch a range of T-shirts that visually encapsulate who we are as a team and as a brand.”
Established in 2007, Mr Jones Watches has garnered a reputation for its distinctive and imaginative watch designs. With over 150 unique watch designs in their portfolio, the brand has collaborated with more than 30 designers and illustrators worldwide. In addition to their London-based workshops, Mr Jones Watches also operates a flagship store in London’s vibrant West End, providing customers with a physical space to immerse themselves in the brand’s boundless creativity and impeccable craftsmanship.
The introduction of their inaugural line of T-shirts represents a significant milestone for the brand, extending their offerings beyond timepieces while upholding their unwavering commitment to bold and visually captivating design. Through the launch of these charming and fashionable T-shirts, Mr Jones Watches continues to defy conventional boundaries and solidify their position as a brand that encapsulates both timeless elegance and trend-setting innovation.
Useful Links:
– Mr Jones Watches Official Website
– About Mr Jones Watches
