Moda Operandi’s recent trend report has revealed intriguing insights into the evolving preferences of luxury shoppers amidst the ongoing pandemic. Contrary to the popular assumption that comfort is king, the report indicates a notable shift towards more sartorially adventurous choices.
One standout trend highlighted in the report is the increasing popularity of ‘naked’ dresses for the upcoming Spring/Summer 2021 season. These sheer and bold ensembles have captured the attention of consumers looking to make a statement with their wardrobe. Additionally, the report underscores a growing demand for well-crafted, enduring pieces, with customers now willing to invest an average of $779 per pre-order Ready-To-Wear item – a substantial increase from previous years.
Valentino emerges as a standout brand in the report, with a significant uptick in sales for its SS21 collection compared to others. The house’s signature blend of opulence and ease seems to resonate strongly with the contemporary luxury consumer.
Moreover, the report emphasizes the impact of runway presentations in driving sales for luxury labels, showcasing a glaring 40% increase in revenue for collections with a runway component. Visual storytelling through these shows continues to be a crucial element in the ever-evolving fashion landscape.
The data further highlights a trend towards versatile and multifunctional pieces, as seen in the popularity of knit bras paired with tailored blazers, loose trousers with casual tees, and chic crop tops. These items not only offer style but also practicality, serving multiple purposes for the modern consumer.
In addition to ‘naked’ dresses and bra tops, crop tops have emerged as key pieces in the luxury shopper’s closet this season. These garments, crafted from sumptuous and tactile fabrics, showcase a departure from conventional loungewear in favor of more stylish yet cozy alternatives.
While some consumers opt for lavish statement pieces, there is a noticeable uptick in interest for mix-and-match separates that offer versatility and endless styling options. Coordinating sets have seen a surge in popularity, as customers appreciate the ease of purchasing complete looks in one go.
In the realm of outerwear and accessories, Moda Operandi has observed a notable spike in sales, possibly attributed to the current trend of outdoor socializing. Comfortable yet chic trousers, standout outerwear pieces, and exquisite handbags reign supreme as must-have items for the season.
Footwear preferences are also evolving, with a keen focus on off-duty boots that seamlessly marry fashion and function. Chunky gold chains are reigning supreme in the jewelry department, reflecting a penchant for bold and attention-grabbing adornments among luxury consumers.
Overall, Moda Operandi’s report paints a vivid picture of a fashion landscape that prioritizes both comfort and style. The juxtaposition of luxurious yet practical pieces indicates a promising future for the industry, with an emphasis on quality, timeless designs that effortlessly blend versatility and opulence.
For those looking to stay ahead of the curve in luxury fashion trends, Moda Operandi’s report is an invaluable resource. To explore more of their curated collections and offerings, visit their website here. Additionally, for a deeper dive into the world of high-end fashion and the latest runway trends, check out this insightful article: Vogue.
