Mellerio, the prestigious family-owned brand in France, has made a significant announcement regarding the appointment of Christophe Mélard as its new managing director. Founded in 1613, Mellerio has been impressively managed and owned by the same family for an astounding 15 generations. The brand made history by being the first jeweler to establish a boutique near Place Vendôme, an iconic location for luxury jewelry brands.
This strategic decision to appoint Mélard reflects Mellerio’s ambition to redefine and implement a new growth and visibility strategy for the brand. Laure-Isabelle Mellerio, the president and artistic director, and Côme Mellerio, the secretary general, representing the 15th generation of the family, expressed their excitement in welcoming Mélard to the company and entrusting him with leading them towards a successful future.
Mélard brings with him a wealth of experience in the luxury industry. Notably, he held various positions at Kering from 2005 to 2015, including CEO of Sergio Rossi. He has also served as an advisor for investment funds and played a pivotal role in the founding teams of several fashion, fine jewelry, and high-end perfumery brands. His diverse background will undoubtedly prove invaluable in advancing Mellerio’s brand development strategy.
Expressing his enthusiasm for joining Mellerio as managing director, Mélard recognizes the privilege of contributing to the future of a company with an impressive 500-year history. One of his primary goals will be to refresh and modernize the brand, aiming to attract a younger and more diverse audience. Mellerio’s recent introduction of a fine jewelry collection, designed by Laure-Isabelle Mellerio, is a significant step in this development strategy, enabling the brand to reach a more cosmopolitan market.
Under the guidance of Christophe Mélard as the new managing director, Mellerio is well-positioned to maintain its status as one of the most esteemed and enduring jewelry brands in France. The combination of Mellerio’s rich history and Mélard’s expertise promises an exciting future for the brand.
Please find below two useful links related to Mellerio and its rich history:
1. Mellerio Official Website: Visit the official website of Mellerio to explore their stunning collection and learn more about their heritage.
2. Mellerio on Wikipedia: Gain more insights into the history and significance of Mellerio as one of the oldest family-owned brands in France.
