Marine Serre, the acclaimed fashion designer renowned for her dedication to sustainability and eco-friendly practices, has recently unveiled her exclusive “Miniature” line on the Ssense marketplace. With COP26, a significant event backed by Stella McCartney’s plea for a greener planet, on the horizon, Marine Serre consistently embodies the values of this new generation of designers advocating for a more sustainable world.
Marine Serre has received widespread recognition for her innovative approach to fashion and her use of recycled and upcycled materials. Through her unique interpretation of luxury, she has revolutionized the traditional norms of the industry. Right from the start, Marine Serre has mesmerized the fashion industry and celebrities alike with her flattering silhouettes and her iconic “moon” print, a neo-monogram that has gained popularity on Instagram through influencers such as Beyoncé, Kylie Jenner, and Adele.
While Marine Serre’s creations regularly top fashion rankings, such as The Lyst Index’s most popular articles, the designer is now embracing the “Mini me” trend by targeting parents with the launch of her Children’s line. For the first time, the brand is offering its “Miniature” line on the Ssense website as part of its Autumn/Winter 2021-2022 collection. Catering to children aged four to ten, the line features organic cotton t-shirts, leggings and turtlenecks in neutral tones of beige, black, and red, as well as a charming patchwork dress.
It is noteworthy that this collection is an expansion of the brand’s adult clothing line, disregarding age boundaries and firmly establishing Marine Serre in the children’s fashion market. This market is already familiar terrain for luxury brands like Gucci, Fendi, and Versace.
Marine Serre’s decision to venture into children’s fashion reflects a growing trend in the industry, where more luxury brands are diversifying their offerings to cater to the younger demographic. By providing eco-friendly and sustainable options for children, Marine Serre not only appeals to environmentally-conscious parents but also instills a sense of responsibility and awareness in the next generation.
As the demand for sustainable fashion continues to escalate, Marine Serre’s “Miniature” line epitomizes the designer’s commitment to creating a more sustainable and ethical industry. By extending her vision of sustainability to children’s fashion, Marine Serre successfully bridges the gap between luxury and conscientious consumption, thereby making a positive impact on the future of the fashion world.
Useful links:
1. Marine Serre Official Website
2. Ssense Marketplace
