Marimekko, the iconic Finnish design house, has recently completed a stunning renovation of its flagship store in Helsinki, located on the bustling Pohjoisesplanadi. This flagship store, which originally opened its doors in 1974, has been transformed to embody Marimekko’s vibrant and colorful lifestyle in a truly immersive way. The new concept aims to offer customers a one-of-a-kind experience that goes beyond just shopping.
In a retail landscape that is increasingly shifting towards online platforms, Marimekko is staying ahead of the curve by focusing on creating unforgettable in-person experiences. The company understands the importance of blending the physical and digital worlds seamlessly. With services like virtual shopping and exclusive collection presentations, the store is adapting to meet the changing needs of consumers.
Tiina Alahuhta-Kasko, the President and CEO of Marimekko, highlights the evolving role of brick-and-mortar stores in the current retail environment. She emphasizes that physical stores are more vital than ever in a post-pandemic world, acting as community hubs and creative spaces. Marimekko’s Helsinki flagship store is set to become a central meeting point for the brand’s community, hosting a variety of events in collaboration with local talents and industries.
While the physical store undergoes a transformation, Marimekko is also gearing up for the launch of its revamped webstore in early 2021. With flagship stores in key cities like Helsinki, Stockholm, New York, Tokyo, and Sydney, and an online presence serving customers in 32 countries, Marimekko’s global footprint continues to grow. The brand’s popularity showcases its timeless appeal and relevance in the world of design and fashion.
Stay updated with Marimekko’s latest news and collections by visiting their official website and exploring their online store here. Experience the colorful world of Marimekko and shop their iconic designs today! Check out the webstore for a seamless shopping experience.
