On the cusp of its highly anticipated New York fashion show, Marc Jacobs has unveiled a major development concerning its watch collection. The brand’s CEO, Eric Marechalle, has made the bold decision to part ways with longtime partner Fossil, the company behind Marc Jacobs watches since 2004. Instead, Marc Jacobs will be teaming up with Bedrock Manufacturing, a distinguished American watch and outdoor company, beginning in the Fall of 2019.
Eric Marechalle expressed his enthusiasm for the new collaboration, stating, “We are excited to embark on this journey with a company that shares our unwavering commitment to precision and excellence. By combining Marc’s distinctive design aesthetic with Bedrock’s renowned craftsmanship, we anticipate a fresh chapter for Marc Jacobs Watches.”
Bedrock Manufacturing, established by Tom Kartsotis who also founded Fossil, serves as the parent company for the American outdoor brand Filson and luxury watch label Shinola. Both Filson and Shinola take pride in crafting their merchandise in the USA. Recently, Bedrock Manufacturing has undergone substantial growth and secured investment from the Qatar Investment Authority in November.
Under the new arrangement, Bedrock Manufacturing will take the reins on designing, manufacturing, and distributing the Marc Jacobs watch line. The inaugural collection is scheduled to debut in retail outlets in October 2019. Aside from watches, Marc Jacobs’s expansive business portfolio encompasses women’s ready-to-wear clothing, leather goods, the children’s label Little Marc Jacobs, perfumes, and Marc Jacobs Beauty. Founded in 1984, the Marc Jacobs brand is under the ownership of LVMH and boasts around 280 stores worldwide.
The innovative partnership between Marc Jacobs and Bedrock Manufacturing heralds an exciting era for the renowned fashion label’s watch series. Enthusiasts can anticipate a fusion of Marc Jacobs’s inventive designs and Bedrock’s mastery in craftsmanship, resulting in top-tier timepieces that encapsulate the essence of both brands.
For more information on Marc Jacobs’s newly established collaboration with Bedrock Manufacturing, click here.
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