Luxury repair service The Restory has expanded its operations with the opening of a new location in the renowned Selfridges flagship store on Oxford Street in London. This dedicated space offers luxury shoppers a sustainable alternative to consumerism by providing expert repair services for shoes, handbags, and leather goods.
Founded by Vanessa Jacobs, The Restory has quickly become a trusted name in luxury repairs, known for its exceptional craftsmanship and commitment to sustainability. Following its successful launch at Selfridges Trafford in July, the brand has now extended its services to the London store. Customers can simply drop off their items for assessment and a quote for necessary repairs before The Restory’s team of skilled artisans work their magic in their London atelier.
The Restory’s participation in Farfetch’s Dream Assembly program and its recognition as one of Walpole’s 2019 Brands of Tomorrow highlight the brand’s dedication to innovation and excellence in luxury repair services.
Founder Vanessa Jacobs expressed her excitement about the collaboration with Selfridges, praising the retailer for its support of upcycling and sustainability initiatives. Eleanor Robinson, director of accessories at Selfridges, also commended The Restory for their commitment to extending the lifespan of luxury goods and promoting a circular economy.
The partnership between Selfridges and The Restory reflects a broader shift in the luxury retail industry towards sustainability and ethical consumption. Selfridges’ recent Bright New Things initiative, which features sustainable fashion and homeware designers, underscores the department store’s commitment to responsible consumption. By aiming to have half of its products meet sustainability criteria by 2022, Selfridges is setting a new standard for environmentally conscious luxury retail.
The opening of The Restory in Selfridges London marks a significant milestone in the luxury repair service industry, signaling a growing demand for sustainable alternatives in the fashion world. By offering customers the option to revive their luxury items rather than replacing them, The Restory and Selfridges are leading the way towards a more sustainable and conscientious approach to luxury shopping.
Learn more about The Restory and its services at their official website: https://therestory.com/
Discover Selfridges’ commitment to sustainability through their Bright New Things initiative: https://www.selfridges.com/US/en/cat/bright-new-things/
