Luxury label Coach has recently announced its newest global ambassador, rapper Youngji Lee. This exciting collaboration marks Coach’s first partnership from Korea, allowing the brand to further expand its international presence. Lee will be prominently featured in Coach’s upcoming fall 2023 campaign, solidifying her position as a representative of the brand and showcasing her global influence.
The decision to select Youngji Lee as a global ambassador was heavily influenced by her ability to inspire others by staying true to herself. Stuart Vevers, Coach’s creative director, emphasized that Lee embodies the spirit of confidence and self-expression that the brand values. Additionally, Lee’s selection aligns with Coach’s vision for a more inclusive and diverse fashion world, making her the perfect choice for this role.
Youngji Lee has gained widespread recognition as the youngest and the first female winner of the reality TV series ‘High School Rapper’. Moreover, she made history by becoming the first female rapper in eleven seasons to win the popular rap competition ‘Show Me the Money’. However, her talents go beyond music, as she has also appeared on the TV game show ‘Earth Arcade’ and hosts her own YouTube talk show, titled ‘My Alcohol Diary’. As a testament to her global popularity, Lee embarked on her first ever global tour in 2022, solidifying her status as an international rising star.
Looking ahead, Youngji Lee will continue to make waves in the music industry, as she is preparing to kick off her Asia tour in late September. The tour will feature performances in Taiwan, Singapore, and other countries, further establishing her as a powerhouse on the global stage and cementing her appeal worldwide.
Expressing her enthusiasm about the ambassadorship, Lee has shared her deep admiration for the Coach brand and the inspiration it provides her. She eagerly awaits the opportunity to share the collaborative projects she has been working on with Coach and is excited to share her personal journey as part of their ongoing collaborations.
Coach’s decision to partner with Youngji Lee demonstrates the brand’s dedication to embracing diversity and uplifting voices from various cultures. Through this ambassadorship, Coach showcases its commitment to fostering inclusivity in the fashion industry. This collaboration signifies a significant stride forward for both Coach and Youngji Lee, highlighting their shared values and determination in pushing boundaries within the realms of fashion and music.
To learn more about Coach and its global ambassador Youngji Lee, you can visit the official Coach website here. Additionally, you can follow Youngji Lee’s journey and updates on her social media platforms, such as Instagram and Twitter. Here is a link to her Instagram profile for more exciting content.
