Luxury conglomerate LVMH’s Métiers d’Art division has made a significant acquisition by purchasing Grupo Verdeveleno, a renowned Spanish tannery specializing in exotic skins. This collaboration presents an exciting opportunity for both parties to invest in improving product quality, enhancing the supply chain, ensuring traceability, and promoting sustainability. By combining their values and visions, LVMH and Grupo Verdeveleno aim to revolutionize the industry.
Grupo Verdeveleno is highly regarded for its innovative artisanal techniques, rooted in the centuries-old craftsmanship culture of the ceramics industry in Valencia, Castellón, and Alicante. This collaboration with local artisans has contributed to their success and will now allow them to share their knowledge and expertise with the various labels under the LVMH umbrella. This exchange will enable these brands to benefit from responsible and sustainable manufacturing practices.
Matteo De Rosa, CEO of LVMH’s Métiers d’Art, emphasizes the importance of holistic sustainability, encompassing economic, social, and environmental aspects. The division’s approach involves supporting the founders of acquired companies while aiding them in operations, marketing, human resources, R&D, and corporate development management. By paying attention to people and local culture, De Rosa believes they can continue pursuing excellence.
LVMH’s Métiers d’Art division already consists of 17 specialized companies generating a total revenue of €700 million. Joining this pool of expertise, Grupo Verdeveleno strengthens its position and expands its reach in the luxury fashion industry. LVMH continues to solidify its global leadership in the luxury market, demonstrating its commitment to craftsmanship, sustainability, and responsible manufacturing. This collaboration between two industry powerhouses has the potential to shape the future of the luxury fashion and accessories market.
[Useful Link 1: LVMH’s Métiers d’Art Division – Official Website](https://www.lvmh.com/houses/other-activities/metiers-dart/)[Useful Link 2: Grupo Verdeveleno – Official Website](https://www.verdeveleno.com/)
