Louis Vuitton has teamed up with Swedish actress Alicia Vikander for their 2017 Cruise collection. The luxury brand has chosen Vikander to promote their products through their “Spirit of Travel” campaign, which showcases the brand’s interest in the theme of travel. The campaign was shot in Rio de Janeiro by renowned photographer Patrick Demarchelier, capturing Vikander’s elegance and beauty while wearing the brand’s outfits and accessories.
The 2017 Cruise collection features a refined combination of monochrome looks and cut-out ensembles. Vikander, who has garnered international fame through her roles in films such as “Testament of Youth,” “Ex Machina,” and “The Danish Girl” (for which she won an Oscar), poses sensually on the beautiful beaches of Rio de Janeiro. This collaboration with Vikander is not new; Louis Vuitton has been working with her for over a year, initially approaching her for their Winter 2015 collection.
Vikander, who is known for her impeccable fashion sense, shares that she regularly seeks advice from her friend Victoria on her outfit choices but ultimately has the final say. This collaboration between Vikander and Louis Vuitton is a testament to her growing influence and immense talent in the world of fashion and film.
Louis Vuitton’s travel-themed campaign strategy is well-known, and their collaboration with Alicia Vikander further emphasizes this theme. The brand is synonymous with luxury travel and high-end suitcases, and their recent creation of a new luxury Louis Vuitton suitcase in 2016 solidifies their dedication to their heritage. They have previously worked with other actresses such as Léa Seydoux, who posed in a ranch in Mexico for their 2016 campaign.
Overall, the Louis Vuitton 2017 Cruise collection campaign featuring Alicia Vikander showcases the brand’s timeless elegance and commitment to travel-inspired fashion. With Vikander’s rising star power and impeccable style, this collaboration is sure to capture the attention of fashion enthusiasts worldwide.
Useful links:
– Louis Vuitton Official Website
– Alicia Vikander IMDB Profile
