Louis Vuitton, the renowned luxury fashion brand, is gearing up to showcase an exceptional lineup of collaborations with contemporary and modern artists at the inaugural Paris+ par Art Basel art fair. Held in the heart of Paris, this event will take place at the Grand Palais Éphémère and will highlight the artistic partnerships within Louis Vuitton’s booth.
The curated ensemble will present a diverse range of works, including unique original designs for trunks that were commissioned by celebrated artists Henri Matisse and Francis Picabia back in 1909. One of the most striking collaborations will be a Van Gogh silk scarf designed by talented artist Jeff Koons. Other notable pieces include a branded skateboard by Stephen Sprouse and a reimagined travel trunk by Cindy Sherman.
Visitors attending the fair can also look forward to witnessing a wax figure of Yayoi Kusama, created by the artist herself, as well as a captivating panda sculpture on a vintage Louis Vuitton trunk by Takashi Murakami. On display, there will also be paintings by Richard Prince and Alex Katz, alongside a photograph by Jean Larivière.
The Paris+ par Art Basel art fair is set to take place from October 19th to 23rd inside the Grand Palais Éphémère, a temporary structure specifically designed by Jean-Michel Wilmotte. This venue will host a wide range of major exhibitions, fashion shows, and product launches, filling the void left by the renovation of the actual Grand Palais for the 2024 Summer Olympics.
In addition to the artist collaborations, Louis Vuitton will also be showcasing its Artycapucines Collection at the fair. This collection features radical reinterpretations of LV’s iconic Capucines bag by prominent international artists. This will be the first time that all the bags in the collection will be displayed together, offering visitors a glimpse into the unique creative ideas of artists such as Alex Israel, Beatriz Milhazes, Vik Muniz, and many more.
The collaboration between Louis Vuitton and artists is nothing new, as it has been an integral part of the brand’s history for nearly a century. Gaston-Louis Vuitton, the grandson of the brand’s founder, started commissioning artists to collaborate on various projects, including advertisement campaigns and window displays. This tradition has been carried forward, with the brand working with renowned modern artists such as Sol LeWitt, James Rosenquist, and Olafur Eliasson.
Moreover, Louis Vuitton’s dedication to the arts is further evidenced by the establishment of the Fondation Louis Vuitton in 2014. Designed by the iconic architect Frank Gehry, this landmark building has become a cultural hub and a must-visit destination for art enthusiasts in Paris.
As an associate partner of Paris+ par Art Basel, Louis Vuitton joins other prominent brands in their support of this art fair. The event aims to bring together art, fashion, and creativity, creating a platform for artistic expression and innovation to flourish.
By participating in the Paris+ par Art Basel art fair, Louis Vuitton underscores its commitment to arts and culture. Through its collaborations with contemporary and modern artists, the fashion house remains at the forefront of pushing boundaries and blurring the lines between fashion and art. Visitors to the fair can expect to be captivated by Louis Vuitton’s creative vision and the exceptional artistic talent on display.
Useful links:
– Art Basel Paris+
– Fondation Louis Vuitton
