London’s popular shopping destinations, including Covent Garden, Carnaby, and Battersea Power Station, are pulling out all the stops to attract Christmas shoppers during this uncertain holiday shopping season. Covent Garden, controlled by Shaftesbury Capital, is leading the charge with a brand-new Christmas decorative scheme for the first time in almost a decade. This exciting update features over 40 gigantic bells with bows, 12 giant baubles, and eight spinning mirror balls. To kick off the festivities, they enlisted the help of Nicole Scherzinger to switch on the lights. Their iconic British-grown 60-foot Christmas tree is just the beginning of a seven-week program filled with festive events, performances, shopping evenings, food and drink festivals, and more.
Covent Garden is also hosting exclusive pop-up shops from popular brands like Marc Jacobs, Sézane, Atelier 100, and Sipsmith. Going beyond retail, they have partnered with Save The Children for a charitable event and Christmas Jumper Day pop-up shop. A unique addition to the mix is the Story Knits store, a pre-loved knitwear pop-up where each jumper represents a child helped by Save the Children. This store will be open from December 1-7, and an exclusive preview event will be hosted by Julia Restoin Roitfeld on November 30.
To build excitement leading up to Christmas, Covent Garden is hosting Festive Thursdays, a program of magical events and exclusive offers. The renovated Christmas lights in Covent Garden’s Piazza bring a touch of Paris to the area, complementing Sézane’s pop-up concept that includes a café, Knitwear Gallery, curated selection of gifts, and their Holiday Collection.
Carnaby, another popular shopping neighborhood in London, has also revamped its Christmas lights and successfully attracted thousands of shoppers with the help of presenter and Choose Love ambassador Vick Hope. Over 100 retailers, restaurants, and bars in the area are offering experiences and discounts. Prominent brands like Size?, Ganni, Rixo, Levi’s, and many more are embracing the holiday spirit by providing 20% discounts to shoppers. Carnaby’s vibrant beauty scene is also joining in the festivities.
Not to be outdone, Battersea Power Station, in its second Christmas season, is offering a mix of products and experiences for visitors. They boast the only riverside ice rink in the capital and have organized arts and craft sessions, as well as live performances, including carols from the Battersea Power Station Community Choir. The festive events will continue until early January, with the building’s turbine halls and the wider riverside area adorned with lights and over 120 Christmas trees. Notable among them is a 40-foot tree in Malaysia Square adorned with over 2,000 baubles. Visitors can also explore Christmas markets such as the Curated Makers Christmas Market and Salad Days Market to find unique items from small independent brands.
These key London shopping destinations are truly embracing the Christmas spirit and going above and beyond to create memorable experiences for shoppers. With their festive events, exclusive pop-up shops, and enchanting decorations, Covent Garden, Carnaby, and Battersea Power Station are sure to attract visitors and make this holiday season truly special.
Useful links:
1. Covent Garden Official Website
2. Carnaby Official Website
