Lanvin Group, previously known as Fosun Fashion Group, is making strides towards going public by initiating talks for a merger with investment fund Primavera Capital Acquisition Corporation. With a strong emphasis on expanding its presence in Europe, where nearly half of its revenue originates, Lanvin Group is also keen to tap into the prosperous markets of Asia and North America. As part of its growth strategy, the company aims to establish 200 new stores by 2025, supplementing its existing network of 1,200 points of sale and 300 retail stores.
During recent years, Lanvin Group has not only invested in renowned heritage brands but has also fostered strategic alliances with top-tier companies, partners, and co-investors. These collaborations have been instrumental in propelling growth, enhancing brand performance, and capitalizing on new market opportunities.
The merger with Primavera Capital Acquisition Corporation is poised to provide the necessary funding for acquiring additional brands within Lanvin Group’s portfolio. In addition to its ownership of the highly successful Lanvin couture house, which experienced a remarkable 103% increase in revenue in 2021, the group also oversees Sergio Rossi, Wolford, St John Knits, and Caruso.
While Lanvin Group remains committed to high-end brands with a rich heritage and exceptional craftsmanship, it has announced a forthcoming incubator project. This initiative will focus on making minority investments in rapidly growing companies that excel in areas such as creativity, digitization, sustainability, and efficient supply chains.
Useful links related to the article:
1. Official Website of Lanvin Group
2. Primavera Capital Acquisition Corporation Official Website
