During these uncertain times of confinement, the fashion brand Kenzo has taken an innovative and creative approach to engage with their loyal followers. Following the footsteps of other renowned brands like Jacquemus, Balmain, Mauboussin, and Alexander McQueen, Kenzo has decided to keep their community entertained throughout the month of April.
Under the hashtag #stayhomewithKENZO, artistic director Felipe Oliveira Baptista has led a series of unique performances, aiming to inspire and uplift their followers. These performances will be unveiled weekly, with each day dedicated to a specific theme.
To kick off the week, Kenzo will release exclusive playlists curated by different artists. This week, singer-songwriter Aliocha has shared his favorite tunes to uplift spirits. On Wednesdays, followers can access creative tutorial workshops hosted by talented artists from diverse backgrounds. This week, the spotlight is on Frédérique Daubal, celebrated for her artistic work with masks and overalls. Fridays will be a treat for music enthusiasts as Kenzo presents live sets by musicians, including the talented DJ and model Mona Matsuoka. And to make weekends even more exciting, Kenzo will hold exclusive conversations with a range of captivating personalities. The upcoming guest in the lineup is the renowned sound illustrator, Michel Gaubert.
Kenzo is encouraging their followers to save the dates for these exciting events, as they promise to keep them inspired and entertained throughout this period of confinement. By engaging with their community in this way, Kenzo not only showcases their creativity and thoughtfulness but also reminds their followers that they are not alone during these challenging times.
To stay updated with Kenzo’s series of unique content and events, be sure to follow them on Instagram. And for those who might have missed any of the performances or want to revisit them, the brand’s official website will be providing access to recorded content.
For more information on Kenzo and their #stayhomewithKENZO initiative, visit their official website and Instagram page.
Useful links:
– Kenzo Official Website
– Kenzo Instagram Page
