Kenzo and AMI, two esteemed fashion houses with distinct styles, have made the bold choice to break away from the traditional Paris Fashion Week calendar for their latest collection presentations. This unexpected decision has stirred curiosity and anticipation within the fashion industry, as both brands aim to make a powerful statement through their unique approaches.
Under the ownership of luxury giant LVMH, Kenzo is set to unveil its highly-anticipated Fall/Winter 2021-22 collection through a captivating video on March 26th. This departure from the official Parisian women’s ready-to-wear shows, scheduled for March 1-9, indicates Creative Director Felipe Oliveira Baptista’s intention to honor the brand’s founder, Kenzo Takada. The video will exude Takada’s vibrant energy and visionary spirit, with the choice of the end of March symbolizing a season of renewal and fresh beginnings, reflecting Kenzo’s ethos of positivity and innovation.
On the other hand, AMI, a beloved Parisian label celebrated for its chic and contemporary designs, will reveal its latest men’s and women’s collection on March 11th. Designer Alexandre Mattiussi, a fixture on the Paris menswear scene, has encountered challenges in completing his collection and producing a video within the confines of the traditional Fashion Week schedule. Nonetheless, Mattiussi is resolute in commemorating the milestone of the label’s tenth anniversary on the Paris runways with what is promised to be a significant collection.
The groundbreaking decisions by Kenzo and AMI to step outside the established Paris Fashion Week calendar underscore the evolving dynamics of the fashion landscape. Through their unconventional presentation formats and alternative timing, these brands have the opportunity to exhibit their ingenuity and forward-thinking approaches in a fresh and exhilarating manner. Fashion enthusiasts and industry insiders alike eagerly await the unveiling of Kenzo and AMI’s upcoming collections, eagerly anticipating the creative expressions and fresh perspectives that will be showcased.
To learn more about Kenzo and AMI, visit their official websites: Kenzo and AMI.
