French luxury jeweler Messika has recently announced that Kendall Jenner will be the latest face of its new collection campaign. The campaign, shot by Australian photographer Chris Colls, showcases Jenner wearing the stunning jewels of the Parisian brand. The aim of this campaign is to portray Jenner as a symbol of elegance and strength for the Messika woman.
Valérie Messika, the founder of the brand, explained her decision to choose Jenner by saying, “I wanted to showcase a delicate combination of grace and strength, and capture an image of an alpha woman with a mysterious and captivating aura; and Kendall perfectly embodies that for me.”
The campaign features Jenner wearing a black neoprene swimsuit and a blue lamé crop swimsuit, while being photographed in and around the breathtaking blue waters of the south of France. The images capture her exercising by the coast and relaxing in a pool, further emphasizing the brand’s glamorous and carefree spirit.
Jenner expressed her excitement about being selected for the campaign, stating, “I was thrilled to be chosen by Messika for their new campaign because I love the essence of this brand, which brings together glamour and Parisian chic in its jewelry. The shoot went incredibly well: I really connected with this young woman full of energy, who lives her life on her own terms.”
Established in 2005, Messika has quickly gained global recognition as a top-tier jewelry brand. Its products are currently sold in over 50 countries, including Qatar, Russia, and Germany. The brand’s headquarters are located in Paris, and it boasts 400 points-of-sale worldwide.
With the addition of Kendall Jenner and the captivating new campaign, Messika continues to solidify its position as a leader in the luxury jewelry industry. The combination of Jenner’s striking presence and the brand’s exquisite designs is bound to resonate with fashion-conscious consumers around the world.
Useful links:
1. Messika Official Website
2. Messika on Instagram