Kate Spade, the renowned fashion brand, is making waves in the activewear accessories market with the launch of its very first sport smartwatch. This cutting-edge touchscreen smartwatch is powered by Wear OS by Google and the Qualcomm Snapdragon Wear 3100 platform, offering users a seamless and stylish experience. Available in three fashionable color combinations – black and lilac, pink and red, and evergreen and black – this sport smartwatch is designed to cater to a variety of tastes.
The smartwatch features silicone straps, a glass fiber reinforced resin color-pop case, a lightweight aluminum topring with Kate Spade’s iconic scallop edging, and a pink enamel pusher. Users can easily access a customized digital dial through Kate Spade’s innovative ‘choose your look’ micro app, showcasing the brand’s commitment to merging fashion with functionality.
Fitness enthusiasts will appreciate the watch’s integration with Google Fit, allowing for heart rate monitoring, step tracking, and activity recording. The watch is also swim-proof, catering to users who enjoy aquatic workouts. Tech-savvy individuals will love the built-in GPS, Google Assistant, Google Pay, and compatibility with music, weather, and training apps.
Priced at £269, the sport smartwatch is now available for purchase at Kate Spade stores and online through the brand’s e-commerce platform. Nicola Glass, Kate Spade’s creative director, expressed enthusiasm for the launch, noting that the brand’s adventurous customers will appreciate the versatility of the Sport Smartwatch in their daily lives.
This exciting debut comes at a crucial time for Kate Spade, as the brand seeks to address challenges with excess inventory and stagnant sales. Under the guidance of Glass, Kate Spade has been focusing on revitalizing the brand through innovative product releases and strategic collaborations. Recent initiatives, such as a shoppable video campaign featuring Anna Kendrick and a partnership with Dr. Scholl’s for a retro sandals collection, highlight Kate Spade’s commitment to staying at the forefront of fashion and technology in the activewear accessories market.
To purchase the Kate Spade Sport Smartwatch or explore more of the brand’s offerings, visit the official Kate Spade website or visit a Kate Spade store near you.
For more information on the Kate Spade Sport Smartwatch, visit the official Kate Spade website here.
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