This year marks a significant milestone for online fashion retailer Yoox as it celebrates its 20th anniversary in style. To commemorate this special occasion, Yoox has joined forces with the talented Northern Irish designer Jonathan Anderson for an exclusive collaboration. The partnership between Yoox and Anderson is a nod to the British essence that runs deep within the DNA of Yoox’s parent company.
The JW Anderson x Yoox collection, which debuted this month, is a true reflection of Anderson’s creative genius. Drawing inspiration from his own archives, the collection features familiar themes and codes that have been reimagined to create a one-of-a-kind capsule collection. Anderson’s relationship with Yoox dates back to 2011 when he participated in The Next Talents initiative, a collaboration between Yoox and Vogue Italia aimed at showcasing emerging talents in the fashion industry.
Renowned for his signature genderless style, Anderson has garnered widespread acclaim in the fashion world. His talent and creativity were honored with the prestigious titles of ‘Menswear Designer of the Year’ and ‘Womenswear Designer of the Year’ at the 2015 British Fashion Awards, solidifying his status as a trailblazer in the industry. Yoox lauded Anderson for embodying the brand’s core values of innovation, liberation, and boundary-breaking – qualities that have been central to Yoox’s identity since its establishment on June 20, 2000.
The JW Anderson x Yoox collection exudes a sense of understated elegance, characterized by a palette of warm khakis, browns, and greys. The genderless pieces in the collection range from felt loafer mules to a signature bag, showcasing Anderson’s penchant for pushing creative boundaries through his designs. A standout piece in the collection is the corduroy trench coat, featuring the patchwork detailing synonymous with JW Anderson’s heritage. Other highlights include a pleated skirt and a shirt dress adorned with quirky, asymmetrical lines that add a touch of creativity and uniqueness to the collection.
In essence, the JW Anderson x Yoox collaboration is a beautiful fusion of innovation, British heritage, and limitless creativity. It pays homage to the enduring partnership between Yoox and Anderson, offering fashion enthusiasts a glimpse into the visionary world of one of the industry’s most celebrated designers.
For more information on the JW Anderson x Yoox collaboration, visit the official Yoox website here.
To explore the latest collections by JW Anderson, check out the designer’s official website here.
