Julia Toledano, daughter of renowned figure in the luxury sector Sidney Toledano, recently made a bold move by launching her very own footwear brand, Nodaleto. Breaking away from her father’s impressive legacy at Dior and LVMH Fashion Group, Julia has delved into the world of design with a collection that draws inspiration from her Spanish and Moroccan heritage.
The debut collection for Autumn Winter 2019 by Nodaleto boasts a range of striking and comfortable designs, all produced locally, mimicking the successful business strategies of brands like Miista and Aeydé. Aiming for a market specializing in everyday wear, the collection features block heels, square toes, and a distinct ’70s aesthetic that sets Nodaleto apart in the footwear industry.
With a background in fashion design education in London and hands-on experience in shoemaking in Italy, Toledano underscores the significant influence her family has had on the creation of the brand. Her father, Sidney Toledano, only gave his approval after the completion of the project, proving his support for Julia’s independent pursuit.
Intending to reach customers both online and through physical stores like the prestigious Parisian retailer Bon Marché Rive Gauche, Nodaleto aims to communicate its essence and unique style through a powerful social media presence. The brand’s trademark color, orange, pays homage to Andalucia, while the overall aesthetic mirrors the warmth and rich cultural background of the Toledano family’s origins in Morocco, Spain, and the south of France.
Following a successful debut in Paris, Nodaleto has already garnered attention from prominent figures in the fashion industry and social media influencers such as French journalist Sophie Fontanel and fashion maven Gala Gonzalez. With a growing fan base on Instagram and an innovative design approach, Julia Toledano’s Nodaleto brand is on track to leave a lasting impression in the realm of luxury footwear.
For more information on Nodaleto’s latest collections and updates, visit their official website here. Additionally, you can follow Nodaleto on Instagram to stay updated on their latest releases and fashion insights here.
