Italian luxury footwear brand Sergio Rossi has appointed Helen Wright as its new Global CEO. Wright, who has an extensive background in the fashion industry, will take over from interim CEO Paul Kotrba. With over 25 years of experience in various business settings, including corporate, private equity, and owner-founder environments, Wright brings a wealth of knowledge and expertise to her new role.
Wright’s fashion career began in Australia, where she worked at David Jones, a prominent upscale department store. She then moved to London in 1999, holding regional leadership positions at renowned brands such as Ralph Lauren, LVMH/Fendi, and Karl Lagerfeld.
In 2015, Wright joined Anya Hindmarch as CEO, collaborating closely with Hindmarch to drive the brand’s growth by investing in distribution channels and expanding into new markets. In 2018, she moved to Belstaff, where she led the brand’s transformation through operational restructuring, product category expansion, and hiring key executives.
As the new CEO of Sergio Rossi, Wright will focus on transforming the brand. She plans to define and lead the global strategy, collaborate with stakeholders and business partners, and drive sustainable growth. Key areas of focus include the brand’s collections, optimizing distribution channels, enhancing brand visibility and execution, and developing commercial strategies for crucial markets such as North America, UAE, Japan, and Greater China.
Sergio Rossi expressed appreciation for Paul Kotrba’s interim leadership and warmly welcomed Helen Wright as the new CEO. Following its acquisition by China’s Fosun in 2021, Sergio Rossi aims to rejuvenate and expand its presence with Wright at the helm.
Wright expressed her excitement for her new role, emphasizing the importance of exploring new opportunities and connecting with diverse audiences while drawing inspiration from Sergio Rossi’s rich heritage. She is motivated to create a bright future for the brand.
With her impressive track record in business transformation and customer-centric approach, Helen Wright is well-equipped to lead Sergio Rossi into a new era of growth and success in the luxury footwear market.
Useful links:
– Sergio Rossi
– Fosun
