Isolde Andouard has been appointed as the new CEO of Iro, a contemporary fashion brand known for its rock-inspired styles from the 1970s and 1980s. Andouard, who previously served as the CEO of lingerie brand Undiz, brings a wealth of experience and expertise to her new role. With a business school background and experience as a strategic advisor for renowned fashion labels like Ganni and Jacquemus, Andouard is well-equipped to lead Iro into the future.
Founded in Paris in 2005 by Arik and Laurent Bitton, Iro has become a global brand with a strong presence in the fashion industry. The brand, which has been owned by Chinese company Ellassay since 2019, has 70 boutiques worldwide, including six in Paris. It also collaborates with 600 retail partners, further expanding its reach.
In terms of financial performance, Iro has shown consistent growth. Data from societe.com reveals that the brand generated €56.9 million in revenue for the fiscal year 2022, representing a 5.7% increase compared to the previous year. Although this data may not fully capture the brand’s overall operations, it demonstrates Iro’s strong performance in the market.
With Andouard as the new CEO, Iro is expected to continue its growth and success. Her leadership skills and expertise in the fashion industry will undoubtedly contribute to the brand’s development and expansion. Customers can look forward to innovative and stylish collections under her guidance.
As the fashion industry evolves, Andouard’s appointment will likely have a significant impact on Iro’s strategy and positioning. With her extensive experience and proven track record, Andouard is well-prepared to lead the brand into the future and cement Iro’s position in the premium fashion market.
Useful links:
1. Official Website of Iro
2. Ellassay – Iro’s parent company
