Gucci’s Chime for Change program has recently released the latest issue of its Chime Zine magazine, focusing on the fight for women’s rights. This presents an opportunity to reflect on the work of Gucci’s solidarity organization and the new developments for 2022.
The Chime for Change initiative was launched in 2013 during the Technology Entertainment Design conference. The project aimed to promote the feminist cause and address issues such as education, health, and justice. Under the artistic direction of Frida Giannini, Gucci partnered with Salma Hayek and Beyoncé, along with various collaborators, to support and advocate for women worldwide.
Over the past decade, the Chime for Change initiative has made significant progress. It has raised over $19 million, benefiting more than 630,000 women and three million families. These impressive results supplement the efforts of Gucci’s parent company, Kering, which has received recognition for its commitment to gender equality.
With the release of the fifth edition of Chime Zine magazine, Gucci has announced new grants for organizations focusing on combating gender-based violence in Italy. Additionally, the initiative aims to enhance the representation of women in digital technology and expand healthcare services.
In continuation of its mission, Chime for Change has also extended its partnership with The Meteor, a collective of journalists, artists, and activists. Together, they will organize the second virtual conference titled “22 for ’22: Visions for a Feminist Future” on May 9th. This conference will provide a platform to discuss and envision a feminist future.
Overall, Gucci’s Chime for Change program continues to make strides in the fight for women’s empowerment. As the latest edition of Chime Zine magazine is released, the initiative remains dedicated to supporting women’s rights and driving positive change worldwide.
To learn more about Gucci’s Chime for Change program and its initiatives, visit their official website: https://www.chimeforchange.org/.
