Goat Expands into Apparel and Accessories Market

Goat, the premier online sneaker marketplace, is making waves in the luxury resale market with its recent expansion into apparel and accessories. With a curated selection of over 50 new brands, such as Acne Studios, Maison Margiela, Off-White, Stussy, Gucci, and Saint Laurent, Goat is becoming a one-stop shop for high-end fashion enthusiasts. The company has ambitious plans to introduce even more labels to its collection by the end of the year.

Eddy Lu, co-founder and CEO of Goat Group, emphasized the brand’s dedication to empowering individuals who strive for greatness. Initially focusing on sneakers, Goat has built a reputation for offering an authentic, diverse, and user-friendly shopping experience. This commitment to excellence has now translated into their apparel and accessories line, currently exclusive to Goat’s mobile apps but soon to be accessible through their website and WeChat Mini Program in China.

In a strategic move to enhance their offerings, Goat has started collaborating directly with retailers and boutiques worldwide to source merchandise at retail prices. Daishin Sugano, co-founder and CPO of Goat Group, shared that while the platform’s foray into apparel is relatively new, there are plans for further expansion into resale. Goat’s vision includes partnering with top brands to showcase their rich histories and future endeavors to customers.

The expansion into apparel and accessories follows Goat’s successful launch of a virtual try-on feature, demonstrating the platform’s commitment to staying ahead of the curve since its establishment in 2015. In the past year, Goat has experienced remarkable growth, such as securing a $100 million investment from Foot Locker, Inc. in February and embarking on international operations with a successful China launch in July. This unparalleled dedication to providing a seamless luxury shopping experience showcases Goat’s unwavering dedication to innovation and customer satisfaction.

To check out Goat’s latest apparel and accessories, visit their mobile apps or look out for the upcoming launch on their website and WeChat Mini Program in China.

For more information on Goat and their offerings, visit their official website here.

To stay updated on Goat’s latest news and updates, follow them on their social media channels.

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