German Designer Philipp Plein Expands Brand with New Jewellery Line

German designer Philipp Plein is expanding his brand by launching a new jewellery line. Plein, known for his eclectic style, has already found success with ventures into apparel, fragrances, watches, and glasses. The jewellery collection, created under a licensing agreement with Timex Group and distributed in Italy by Timeway Italy, will be available in select locations including Plein’s single-brand stores and prestigious watch and jewellery chains. This distribution strategy will be implemented worldwide.

Andrea Busato, the managing director of Timeway Italy, expressed excitement about the jewellery line and stated that it complements the brand’s existing product range. The collection reflects Plein’s bold and unconventional aesthetic and is infused with the label’s distinct DNA.

The jewellery line offers a range of accessories for men, women, and unisex wear. The pieces are designed with meticulous attention to detail and are made from materials such as steel with various finishes, leather, and crystals. Each product embodies the symbols that have come to define the Philipp Plein brand.

One notable collection is the $kull 3D collection, which showcases Plein’s signature skull in a striking 3D sculpted form. Another collection, called Lettering, prominently features the PLEIN logo in a necklace and bracelet set adorned with oversized crystals. The Hexagon collection showcases the brand’s hexagon motif as a decorative element in a variety of steel and leather creations.

The pricing for the jewellery collection ranges from €140 to €250, making it accessible to a wide range of consumers. With its unique design and attention to detail, this new line of jewellery is sure to appeal to fans of Plein’s distinctive style.

The launch of this jewellery line solidifies Philipp Plein’s position as a multi-faceted and innovative brand. Fans will be interested to see what other ventures Plein pursues in the future as he continues to push boundaries and expand his reach in the fashion industry.

Useful links:

Philipp Plein Official Website
Timex Group Official Website

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