During the holiday season, Gabriela Hearst, a renowned fashion brand, embraces the spirit of philanthropy. In a heartwarming gesture, the brand has pledged to donate all of its profits throughout the entire month of December to Save the Children, an organization dedicated to fighting child hunger. By doing so, Gabriela Hearst aims to contribute to the well-being of children in need during this festive time of year.
From December 1st to December 25th, Gabriela Hearst will allocate 100% of its net revenues towards this noble cause. The percentage donated will range between 10% to 50% of the purchase price of each item, encompassing all ranges of ready-to-wear clothing, handbags, and accessories available in their physical stores and online platform. To encourage consumption and maximize impact, the brand will make all handbags, including those typically accessible through a waiting list, immediately available for purchase on their website.
The funds raised through this philanthropic endeavor will be dedicated to combating the global crisis of child hunger. Given the current pandemic and geopolitical conflicts, this issue has become increasingly severe. Shockingly, malnutrition remains one of the leading causes of death among children under the age of five. Gabriela Hearst, on its website, highlights the alarming projection that the number of children suffering from acute malnutrition could reach a staggering 59 million by the end of 2022. It is crucial to take action to address this crisis.
It is important to note that food-related issues not only disproportionately affect girls and women but also impact minority communities. In the United States, for instance, more than one in five children living in rural areas experience food insecurity. Additionally, Black and Hispanic children are “twice as likely as white children to face hunger,” as emphasized by Gabriela Hearst. By bringing attention to these disparities, the brand aims to foster awareness and inspire collective action to ensure that no child goes hungry.
This philanthropic initiative has become an annual tradition for Gabriela Hearst, having been led for three consecutive years during the month of December. Since its inception in 2015, the brand, named after its founder and creative director, has consistently demonstrated its solidarity and support for vulnerable individuals. Furthermore, Gabriela Hearst is recognized for its commitment to environmental sustainability, evident both within its own label and the work of its creative director at Chloé, since joining the brand in 2020.
In conclusion, Gabriela Hearst’s philanthropic efforts during the holiday season are commendable. By donating all of its profits to Save the Children, the brand reaffirms its commitment to making a positive impact in the lives of children facing hunger. It is a powerful reminder that the holiday season is not just about receiving, but also about giving back and helping those in need.
Useful Links:
1. Save the Children
2. Gabriela Hearst
