The unexpected resignation of Frederick Lukoff from his role as president of Stella McCartney has sent shockwaves through the fashion world. After overseeing the financial operation that resulted in Stella McCartney regaining full ownership of her company from luxury group Kering, Lukoff has now transitioned to become the CEO of Dutch brand Scotch & Soda.
This surprising move came just as Lukoff was set to attend the presentation of Stella McCartney’s latest collection in Milan, alongside the designer herself. With a decade of experience serving as President and CEO of Stella McCartney, Lukoff is set to bring his expertise to Scotch & Soda starting on September 1, 2019.
Scotch & Soda, a brand with annual revenues nearing €325 million, has chosen Lukoff to lead them into a new era of growth and success. Known for its bohemian traveler aesthetic and unexpected fabric choices, Scotch & Soda is looking to capitalize on Lukoff’s experience and leadership to further establish its presence in the global fashion scene.
With his background at prestigious fashion houses such as Lanvin and Paco Rabanne, along with his tech industry beginnings, Lukoff is well-equipped to take on this new challenge. Dirk-Jan Stoppelenburg, the current CEO of Scotch & Soda, has expressed his confidence in Lukoff’s ability to guide the brand towards even greater accomplishments.
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