Francesca Bellettini has truly made her mark as the CEO of Saint Laurent, completely transforming the iconic luxury fashion house since assuming her role in 2013. With a background in finance, Bellettini’s journey to the top of the fashion industry showcases her passion for leadership and her knack for business acumen.
When Bellettini stepped into the position at Saint Laurent, formerly known as Yves Saint Laurent, she was faced with the challenge of preserving the brand’s storied legacy while injecting it with a fresh, modern perspective. Embracing this challenge head-on, she has successfully guided the brand to new heights, all while staying true to its roots.
One of Bellettini’s defining characteristics as a leader is her commitment to placing creativity at the forefront of the brand. She firmly believes that creativity is the lifeblood of luxury brands, allowing them to capture people’s imagination and drive innovation. By working closely alongside Saint Laurent’s artistic director, Anthony Vaccarello, she has fostered a culture of creativity and collaboration that is evident in the brand’s cutting-edge designs.
Beyond her business acumen, Bellettini is a true advocate for empowering individuals within her company. By instilling a strong company culture that values teamwork and mutual respect, she ensures that each employee becomes a proud ambassador for the brand. Through internal initiatives and team-building activities, she creates a supportive environment where everyone can thrive.
Regarding the topic of feminism and empowerment, Bellettini brings a fresh perspective by emphasizing the idea of ‘liberation’ instead. She believes in taking control of one’s own power and surrounding oneself with a supportive network. This mindset has undoubtedly contributed to her success, as she has shattered glass ceilings in an industry where gender equality is often a challenge.
As she looks towards the future, Bellettini remains committed to upholding the groundbreaking work of Yves Saint Laurent, particularly in championing women’s liberation through fashion. With her unwavering confidence and relentless determination, she continues to lead Saint Laurent towards unparalleled success, solidifying her status as a powerhouse in the fashion world.
To learn more about Francesca Bellettini’s transformative leadership at Saint Laurent, check out this insightful article from Vogue. Additionally, for a deep dive into the legacy of Yves Saint Laurent and the evolution of the brand under Bellettini’s guidance, this piece from Business of Fashion is a must-read.
