Flannels, the upscale retailer owned by Frasers Group, is expanding its reach with the opening of a new store in Nottingham. The store, covering 15,000 square feet and located on Lister Gate, will offer a carefully curated selection of luxury designer clothing and accessories. This marks another milestone for Flannels, which has recently opened flagship stores in Liverpool, Sheffield, and Leicester. With the addition of the Nottingham location, Flannels now operates over 60 stores across the UK and Ireland.
Lauren Barrie, Head of Retail, Luxury & Premium at Frasers Group, highlights that the Nottingham store will feature “the most prestigious brands in luxury fashion and contemporary streetwear, all in one place.” Shoppers can expect to find renowned labels such as Gucci, Christian Louboutin, Saint Laurent, and Valentino, catering to men, women, and even junior customers.
Frasers Group has been actively investing in the expansion of its Flannels brand. Alongside the recent store openings, the company has also launched its second location in Ireland, a 15,000 square feet space on St Patrick’s Street. Additionally, significant investment has been made in the flagship store on London’s Oxford Street, transforming it into Flannels X. This prominent location has hosted exclusive collaborations, including a recent launch with Hugo and Bella Poarch. Furthermore, in a unique move, Frasers Group opened a pop-up shop dedicated to merchandise from Beyonce’s Renaissance World Tour.
The growth of Flannels is part of Frasers Group’s broader strategy to bring luxury retail to new locations, extending beyond traditional luxury hubs. By offering a curated mix of designer brands in various cities, Flannels aims to make luxury fashion more accessible nationwide. The opening of the Nottingham store reflects this commitment, promising to introduce the best of modern luxury to the city’s high street.
Fashion enthusiasts across the UK and Ireland can anticipate easy access to a wide range of luxury fashion and streetwear brands as Flannels continues to expand its presence. With its ever-growing portfolio, Flannels is rapidly establishing itself as a go-to destination for premium fashion experiences.
Useful links:
– Flannels Official Website
– Frasers Group Official Website
