Fila, the renowned sports brand, has recently announced an exciting new partnership with Paris-based designer Haider Ackermann. This collaboration is yet another example of Fila’s commitment to pushing boundaries and engaging in unexpected collaborations. With Ackermann’s reputation for elegant and unconventional designs, as well as his strong sense of color, this collaboration promises to be truly unique and exciting.
To unveil this collaboration, Fila has chosen Manchester, one of the most fashion-forward cities in the UK, as the location for a fashion show scheduled for November 17. This showcases Fila’s dedication to creating innovative and cutting-edge collections by partnering with esteemed designers like Y/Project and Oliver Spencer.
Haider Ackermann expressed his surprise and enthusiasm when Fila approached him for this collaboration. As someone who embraces the power of the unexpected, he is excited to merge his creative vision with Fila’s extensive archives. Ackermann recognizes the elegance of past sportsmen and aims to draw inspiration from that while still adding his signature element of surprise to the upcoming collection.
Fila’s chairman, Gene Yoon, praised Haider Ackermann’s creativity and expressed admiration for his work. By granting Ackermann access to Fila’s archives in Biella, a world of possibilities and creative exploration has been opened up for both the brand and the designer. The fusion of Ackermann’s fashion DNA with Fila’s rich sporting heritage represents a hyper-contemporary combination and showcases Fila’s commitment to staying at the forefront of sports, style, and fashion.
This collaboration with Haider Ackermann further demonstrates Fila’s dedication to embracing unexpected partnerships and pushing the boundaries of traditional sports apparel. By continuously seeking out global creatives, Fila is able to evolve and expand its influence in the fashion industry. Fans of both Fila and Haider Ackermann eagerly await the unveiling of the upcoming collection in November, as it is sure to be a truly exciting and groundbreaking collaboration.
Here are two useful links for further reading:
1. Business of Fashion: Fila and Haider Ackermann Collaboration
2. Vogue: Haider Ackermann Fall 2021 Collection
