Fendi, the renowned fashion brand, recently marked the 25th anniversary of its iconic Baguette bag with a spectacular show in New York. The event featured collaborations with four esteemed designers and saw the return of supermodel Linda Evangelista, adding to the excitement and allure surrounding the celebration.
The show commenced with women’s wear designer Kim Jones dramatically unveiling a mirror by pulling down a curtain. This symbolic act represented the reflection of the collection, which was masterfully designed by Marc Jacobs. At the show’s conclusion, Silvia Fendi and her daughter Delfina Delettrez, along with the participating designers, graced the runway. The highlight was undoubtedly the much-anticipated appearance of Linda Evangelista, who made her first fashion show debut in six years.
Central to the collection were various iterations of the celebrated Baguette bag. It was creatively showcased through oversized pockets on mink parkas, shoulder pads, fanny packs, and mini chains on combat skirts. Marc Jacobs infused elements of his signature style, including thrift shop inspirations and ironic fashion, into the collection. Adding a playful twist, the Fendi logo made frequent appearances throughout the show, with models donning giant fur cloches and silk columns adorned with the logo.
The collection featured a fusion of combat-ready and opulent garments, featuring shaven fur parkas, ski jackets, bomber jackets, and metallic lace minis. Bella Hadid strutted down the runway in an exquisite aqua turquoise jumpsuit complemented by a matching Baguette wristband and headscarf. The collaboration between Kim Jones and Marc Jacobs resulted in a captivating collection that pushed the boundaries of Fendi’s DNA and is expected to attract new admirers.
Jones, who had previously collaborated with Jacobs at Louis Vuitton, expressed his enthusiasm for the partnership and the opportunity to explore Jones’ artistic vision at Fendi. The event brought together superstar models Kate Moss, Amber Valletta, and Christy Turlington, along with esteemed LVMH executives Sidney Toledano and Fendi CEO Serge Brunschwig. Notable celebrities like Kim Kardashian and Winnie Harlow also made appearances, adding further star power to the event.
The fashion extravaganza took over the city, with a colossal Fendi Roma billboard dominating Soho and video advertisements displayed in bus shelters. The event caught the attention of renowned designers Zac Posen and Tommy Hilfiger, as well as New York Mayor Eric Adams. Fendi also hosted a luxurious dinner and an exclusive after-party, causing excitement and gridlock in various parts of the city.
Overall, the Fendi show in New York was a resounding success, showcasing the brand’s creativity, innovative collaborations, and ability to captivate the fashion world. With Kim Jones’ expertise in partnerships and Marc Jacobs’ visionary approach, Fendi is poised to continue its expansion and win over an even larger audience of fashion enthusiasts.
Useful links:
– Fendi FW22 Women’s Collection
– Vogue: Fendi’s May 2022 Runway Show Details
